The Tuna - Part Seven: Bill Parcells reunites with Bill Belichick
“The Tuna” is an eight-part article series chronicling the tenure of Bill Parcells as the Patriots head coach and changing the culture in New England.
Bill Belichick was coming off a season where he was let go by the Cleveland Browns. The then 43-year-old former Bill Parcells assistant was looking for work, and he wasn’t sure where that would come from.
Parcells and his former defensive coordinator with the Giants reunited in Foxboro. After going 37-45 during five seasons in Cleveland, Belichick was fired as the head football coach of the Cleveland Browns. The following day, Parcells hired Belichick as an assistant head coach.
Art Modell, the owner of the Baltimore Ravens, the same owner who moved the Browns out of Cleveland, fired Belichick and did not name a replacement. The Browns finished 5-11 in Belichick’s final year with the team, losing their last eight games.
It would be Cleveland’s fourth losing season in five years with Belichick at the helm. While he had options outside of New England, Belichick would opt for a reunion with a man he once worked for in Parcells.
The reunion would prove to be special for the Patriots because it allowed Parcells to introduce Belichick to the Kraft family. Belichick would only spend one season in New England as an assistant; his short time in Foxboro would be a precursor to what we know today.
Bill Belichick comes to New England as an assistant coach
Belichick took over as an assistant coach and joined Parcells to continue to change the culture in New England. The Patriots, over the last few seasons under Parcells, had drafted players to build around franchise quarterback Drew Bledsoe and continued to move the once basement-dwelling franchise into relevance.
The Patriots began the 1996 season with the two Bill’s leading the team 0-2 with divisional losses to both the Dolphins and the Bills. They then rallied and went 7-1 over the next nine weeks (including the bye week) until a matchup against the Denver Broncos.
I remember that game vividly; I had season tickets that year. Walking into the game, my father and I were offered $1,000 for both our tickets to this Broncos game. I declined, which in hindsight was stupid because the Patriots got their doors blown out. This game in which the Patriots would lose 34-8 was the infamous game where Broncos tight end Shannon Sharpe would “call the President.”
Shannon Sharpe inadvertently woke up the Patriots
Following the game, Parcells would use that video as motivation, and his team would respond by winning six of seven. Sharpe used comedy in that game to embarrass the Patriots at home in a video clip that will be an all-time burn.
The Patriots would have the last laugh; the Broncos would go 13-3 but would show nothing for it because it was the Patriots that would go to the Super Bowl that season and not Sharpe and the Broncos.